Alana Soul

Hailing from Croydon, young Alana Soul makes music that lives up to her name. "I never hold back on my vocals," explains the South London native who caught many fans' attention with Instagram cover song performances. Since then, Alana has pivoted into an impressive musical career, including 2019's "Wishing For," a loving affirmation about gratitude and growth which with Alana's incredible voice and songwriting, the song has over 500,000 plays on DSP's.

Alana was writing songs at age 16 as she continued to propel herself through covering others hits. Instagram videos of the developing voice performing familiar tunes caught on in a big way. People gravitated to the music student at East London’s Big Creative Academy—including her now-management team.

Alana cultivated a brand that suited her style and has since continued to grow. “Based on where I see myself going in the next couple of years, I feel like this is nothing yet,” she says modestly of her accomplishments. “I have a lot that I’m ready to give and see myself doing great things. I don’t look in the moment; I look ahead.” A rising star in the UK, Alana has her sights set on global appeal. Now, she prepares to share her first EP of 2021 titled, Love In London.