Last updated: 9 hours ago
Sprung from the chaos of 2020, producer power duo Holdra has exploded onto the scene with a cutting edge, head turning, and undeniably heavy sound. Their debut single, “USB,” is a wild flex of dubstep sound design and tongue-in-cheek hyperpop songwriting that has piqued massive anticipation for their upcoming work.
Holdra’s Ivy Jahnson and Lindie O’Toole first crossed paths online, connecting over a shared love for electronic music and the avant garde. The girls’ friendship developed over late night discussions of music production that lasted into the early hours of the morning. Each feeling that they had met their match, there was nothing left for them to do but create something together that filled what they both felt was missing from the electronic music landscape: a bold, energetic, and sophisticated new take on dance music. From the tireless work that ensued, the duo has gained momentum, with bigger songs, collaborations, and shows already on the horizon. Holdra is undeniably one of the most exciting new acts of the year.
Photographs courtesy of Holy Smoke Photography
Holdra’s Ivy Jahnson and Lindie O’Toole first crossed paths online, connecting over a shared love for electronic music and the avant garde. The girls’ friendship developed over late night discussions of music production that lasted into the early hours of the morning. Each feeling that they had met their match, there was nothing left for them to do but create something together that filled what they both felt was missing from the electronic music landscape: a bold, energetic, and sophisticated new take on dance music. From the tireless work that ensued, the duo has gained momentum, with bigger songs, collaborations, and shows already on the horizon. Holdra is undeniably one of the most exciting new acts of the year.
Photographs courtesy of Holy Smoke Photography
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