Ida Alex

<a href="spotify:artist:5AmspRr2LtWkA9gomFuhB7" data-name="Ida Alex">Ida Alex</a> is a dark-pop artist who transforms pain into power. Blending hypnotic pop melodies, dramatic storytelling, and soulful club productions, she creates a world for those who have fought battles within their minds and learned how to soothe their own cries. Her music is inspired by pop icons of past decades, such as Lady Gaga, as well as artists like Halsey and Loreen, who blend vulnerability with powerful storytelling.

In 2022, Ida Alex released her debut EP <a href="spotify:album:4E6tlegqERgfrYh9ZCungu" data-name="Free Woman">Free Woman</a>, introducing a bold and distinctive artist while, for the first time, opening up about her journey from a religious community to becoming an artist. She gained media attention quickly in her home country as well as on music blogs in the Netherlands and Germany, which eventually led her to be part of a powerful collaboration between 11 female artists with <a href="spotify:artist:1nDMB5M5uBTt0SQWFgZtc1" data-name="BÄMÄ">BÄMÄ</a>. The collaboration brought them to Finland’s biggest festival stages and earned the 2024 Indie Award for Song of the Year. For the past year, Ida Alex has been working on her next EP, set for release in the spring of 2026.

”Ida is expected to become a chart-topper, not just in Finland, but also internationally.” — Lefuturewave, 2021