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Data updated on 2025-08-08 14:07:57 UTC
Los Angeles-based producer/DJ informal., aka Sam Richie, operates from a unique worldview: not taking things too seriously, breaking the norms, and enjoying life’s ups and downs to the fullest. The result is bouncy, unpredictable, genre-defying music that surprises and delights listeners at every turn.
informal. embraces a free and unscripted creative process, resulting in tracks like “DIY,” which was propelled to release by a surge of social media demand. His work isn’t about achieving polished perfection, but is a celebration of authenticity and the joy inherent in the creative journey.
Armed with a collection of standout remixes and his recent EP its all good debuting on Palm Tree Records, informal. is fervently spreading his music and unique style. Each of his tracks is a venture into his exploration of sound, inviting listeners into the playful realms of his boundless musical mind.
Recently signed with Kygo's Palm Tree Records under Sony Music, informal. continues to expand his influence in the music industry. Supported by industry tastemakers including EDM.com & LA Weekly, informal. is set for an exciting year ahead with new releases and live performances on the radar.
MGMT: jake@sonus.club
informal. embraces a free and unscripted creative process, resulting in tracks like “DIY,” which was propelled to release by a surge of social media demand. His work isn’t about achieving polished perfection, but is a celebration of authenticity and the joy inherent in the creative journey.
Armed with a collection of standout remixes and his recent EP its all good debuting on Palm Tree Records, informal. is fervently spreading his music and unique style. Each of his tracks is a venture into his exploration of sound, inviting listeners into the playful realms of his boundless musical mind.
Recently signed with Kygo's Palm Tree Records under Sony Music, informal. continues to expand his influence in the music industry. Supported by industry tastemakers including EDM.com & LA Weekly, informal. is set for an exciting year ahead with new releases and live performances on the radar.
MGMT: jake@sonus.club
Monthly listeners
203,615
Followers
10,122
Top Cities
Most popular tracks
| Track | Plays | Duration | Release date | |
|---|---|---|---|---|
|
2,329,115 | 4:19 | 2020-05-15 | |
|
1,987,074 | 2:51 | 2023-09-29 | |
|
1,353,440 | 2:46 | 2023-08-30 | |
|
1,058,655 | 2:24 | 2023-08-16 | |
|
558,795 | 3:14 | 2018-04-02 | |
|
531,916 | 3:25 | 2018-06-01 | |
|
481,673 | 3:23 | 2025-02-21 | |
|
228,942 | 2:53 | 2024-08-16 | |
|
223,696 | 2:30 | 2023-05-05 | |
|
|
222,047 | 2:58 | 2023-09-06 |
