Jaxon MVP

Jaxon has become a name synonomous with esports and gaming over the last 18 months, but for the mysterious titular character, gaming and esports wasn’t quite enough to satisfy him. The big stage calls Jaxon’s name, and while fashion seemed an obvious route to expand into, Jaxon had a different plan in mind for now. He has an undying passion for music and dance, and he must fulfil it.

Fortunately for our helmeted hero, he picked up the phone to his old friend Graham Candy, looking for some inspiration on his new tune Lollipop. Over the course of a few hours Candy was convinced that they had made something special. He had heard Jaxon sing over the microphone, crack out some banging riffs and learnt the Lollipop dance - and Candy was hooked. With Candy’s open mind and authentic music combined with Jaxon’s Gen Z outlook and unerring creativity, Lollipop is ready to be the feel good hit of the year, and Jaxon’s first dip into music guaranteed to be a memorable one.