JuJu

They say 'A Star Is Born' every five minutes, and in this case, her name happened to be Jonisha McKiever. McKiever was born in Petersburg, VA, but grew up in Richmond, VA. She mentions that she remembers her parents had always grown fondly of the humming she did as a kid, and they knew right there she was destined to be a star.

Music was a way of her feeling grounded as she would move a lot during her earlier days. Jonisha mentions she started “writing poetry and raps at the age of 13”. This led her to write songs more fluently and effectively by the age of 16. As she grew older, she attended college to pursue Business & Marketing. As time passed, she dropped out of school and grew tired of the white-collar lifestyle, and effortlessly maneuvered into music. Juggling many many things on top of work and music, she overcame obstacles and dropped her second studio track this following year.

Jonisha is everything but lazy, her work ethic is shown through her very raw and authentic lyrics. It's shown that Jonisha’s soul is in-tuned with 80s R&B, and she refers to Rick James and Luther Vandross as being great musical influences in shaping her music career. Jonisha sees music as a way to cope with everyday struggles, and it is evident that she is consistent with turning her negatives into positives.