Kenneth Goodrich

Rapper/producer/songwriter <a href="spotify:artist:6IwHLXJdP6vThrOQsK2SCN" data-name="Kenneth Goodrich">Kenneth Goodrich</a> is the founder of Clever Empire, a creative movement born after a career-ending motocross injury in 2013. Trading in dirt bikes for a mic, he taught himself to produce, mix &amp; master during a break from Long Beach State—leading to his debut album <a href="spotify:album:2waOJt8YugTIIk2WUFp8lJ" data-name="(In)tuition">(In)tuition</a> &amp; a growing buzz in Long Beach, CA. His follow-up, <a href="spotify:album:1mbOh2NpMErT5peDMR8I1N" data-name="It&#39;s a New Day">It&#39;s a New Day</a>, featured breakout tracks like “<a href="spotify:track:4G753jbhGjH9z7VCj5oiHk" data-name="One Night.">One Night.</a>” that earned him recognition in the underground rap scene.

With his third album <a href="spotify:album:6XmplUQcSRMLsmjd1HMisy" data-name="Blind Faith">Blind Faith</a>, the emotionally raw, lyrically sharp track “<a href="spotify:album:3IWFRBFSTELGKwDmQLSdci" data-name="Touched">Touched</a>” went viral on TikTok—sparking comparisons to “The New <a href="spotify:artist:7dGJo4pcD2V6oG8kP0tJRR" data-name="Eminem">Eminem</a>.” Soon after, his single <a href="spotify:track:7CMpgJ20IjcVkMgmXj2N7v" data-name="Airplane Mode">Airplane Mode</a> became a major hit &amp; set the tone for his 4th album <a href="spotify:album:3gkYO5Ere6ipoAtw8dWDo4" data-name="SORRY I&#39;M BUSY">SORRY I&#39;M BUSY</a> (1M&#43; streams), which included “<a href="spotify:track:38rzcnnuccDFgqGpnJYuhd" data-name="My Story">My Story</a>” featured in the season premiere of CW&#39;s &#34;All American.&#34;

His latest album <a href="spotify:album:5ApY1hihUh9DkBvKLUvBx7" data-name="BORN WINNER">BORN WINNER</a> introduced breakout singles like “<a href="spotify:track:02zvmN3z60EueC21TLbixO" data-name="ME VS. ME">ME VS. ME</a>” and “<a href="spotify:track:3aBOOIhiP2GjIIYcRsyZdo" data-name="GROW">GROW</a>” which took the web by storm and led to recent collabs including “<a href="spotify:track:2UubRZiK87MTdRWvMjvhAH" data-name="Patience">Patience</a>” which landed in GENIUS&#39;s Top 3 New Music Friday, “<a href="spotify:album:3Z3apBoPkElwDj5wJdvGLX" data-name="LAST DAY.">LAST DAY.</a>” with <a href="spotify:artist:04zbRSHjzlQYvV31SW7qZ4" data-name="ICECOLDBISHOP">ICECOLDBISHOP</a>—who’s worked with notable acts <a href="spotify:artist:0eVyjRhzZKke2KFYTcDkeu" data-name="The Alchemist">The Alchemist</a>, <a href="spotify:artist:4fpwOzxFRMVGfd197dKIdY" data-name="Boldy James">Boldy James</a>, &amp; <a href="spotify:artist:6fxyWrfmjcbj5d12gXeiNV" data-name="Denzel Curry">Denzel Curry</a>—&amp; “<a href="spotify:album:49d8QaxEmIeCSt0toNWMxE" data-name="WATCHIN&#39;">WATCHIN&#39;</a>’” with <a href="spotify:artist:7hKEIXWtAS2LHVE8FK4kQx" data-name="Chandler">Chandler</a>, the TikTok star behind viral hit “<a href="spotify:album:2BVEQwM4nRjkVEgEXu8C0L" data-name="FIGURE IT OUT">FIGURE IT OUT</a>.”

Kenneth uses adrenaline to fuse gritty storytelling, introspective bars, and bold melodies—diving into ambition, self-discovery, and the chaos within.

Text “clever” to &#43;1 (323) 844-8375 to connect with Kenneth.