Last updated: 3 days ago
Life Coach, aka Jamie Cameron, is a poet and musician hailing from rural Scottish Borders. Since starting out in early 2023, Life Coach has been championed by Tom Robinson on BBC Radio 6, Anna Welander on BBC Radio Scotland and Jim Gellatly on the Amazing Radio Show.
The music of Life Coach began as a collection of poems dissecting life in a western world that is obsessed with self improvement and efficiency. Blending poetry, lo-fi beats, a nylon string guitar, melodic synths and a harmonium, Life Coach is primarily a spoken word artist who's work centres around politics, technology and the absurdity of modern life, citing influences such as Arab Strap, For Those I Love, Casiotone for the Painfully Alone and Meursault.
The music of Life Coach began as a collection of poems dissecting life in a western world that is obsessed with self improvement and efficiency. Blending poetry, lo-fi beats, a nylon string guitar, melodic synths and a harmonium, Life Coach is primarily a spoken word artist who's work centres around politics, technology and the absurdity of modern life, citing influences such as Arab Strap, For Those I Love, Casiotone for the Painfully Alone and Meursault.