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Data updated on 2025-03-10 20:11:35 UTC
VAIN is an interdisciplinary fashion label founded by artist and creative director Jimi Vain and CEO Roope Reinola. In its short span of existence, it has formed a cult-like community through various viral projects.
VAIN and its story are a testament to the very nature of what it means to be creative in the Digital Age. High-quality materials, subtle cultural references and extreme attention to detail are the defining hallmarks of VAIN. Regardless of its contemporary origins, the values behind VAIN are as old and simple as humanity itself. In an ever more technocratic world, it’s sometimes easy to forget that what brings us together as humans is the love we have, and VAIN is all about love.
VAIN's FW23 debut collection '02' was presented at Pitti Uomo 103 in January 2023, followed by its Copenhagen Fashion Week debut for the SS24 season in August 2023.
VAIN and its story are a testament to the very nature of what it means to be creative in the Digital Age. High-quality materials, subtle cultural references and extreme attention to detail are the defining hallmarks of VAIN. Regardless of its contemporary origins, the values behind VAIN are as old and simple as humanity itself. In an ever more technocratic world, it’s sometimes easy to forget that what brings us together as humans is the love we have, and VAIN is all about love.
VAIN's FW23 debut collection '02' was presented at Pitti Uomo 103 in January 2023, followed by its Copenhagen Fashion Week debut for the SS24 season in August 2023.
Monthly listeners
1,053
Followers
122
Top Cities
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Helsinki178 listeners -
Tampere45 listeners
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Kyiv25 listeners -
Vantaa25 listeners
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Minsk24 listeners
