WildBoy Cooba

WildBoy Cooba grew up in New York's famed Washington Heights neighborhood, humbly influenced by a mix of music and martial arts. After years of disciplined dedication, the Dominican-Cuban multi-talent is positioning himself to be the next global superstar in Latin music. He is currently setting the pace for a strong year with his new single "Heladero" featuring Dembow sensation Chimbala.

Cooba's 2019 hit "Betoven" reached fans around the world, as he amassed over 200M views on TikTok and over 20M digital streams. His official video for the track featured noteworthy appearances from the likes of Fat Joe and Heavy Hitter's DJ Enuff and DJ Lobo, and was filmed in Times Square with a crew of incredible dancers. The energy of the song gave fans a taste of Cooba's dynamic take on Dembow style, as his songwriting continued to evolve with influences from Latin Trap and Reggaeton as well. 

Passion for music, combined with an ease of performing in front of large audiences, has made WildBoy Cooba’s move into music and entertainment a perfect fit. His decision to team with Chimbala for "Heladero" (which translates to mean "Ice Cream Man") made for a perfect matchup, and the two energetic artists flipped the Mr. Softee ice cream truck jingle on a contagious track into a fun, surefire dance hit.