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As many people know “Geeks” historically have been seen as outcast in the social hierarchy of high school, mostly. But, today “Geeks” are the illustrators of our future. The Geek brand represents a voice that many times goes unheard. From stories of overcoming adversity. To the ever changing perspective of self. Zay Keeg leads the brand by demonstrating through his lifestyle and his music that whole heartedly, he wants to be the people’s champ. Whether by melodies or movements, finding a way for a better tomorrow is the mission.