Frya

Frya is one of the most versatile artists to come out of Africa in recent years. The Zimbabwean singer-songwriter has crafted her genre-bending sound through her nomadic lifestyle. This diverse, pan-African soundscape is reflected in her debut album, Balance. Through to her E.P Series Lifetimes and Lifetimes (deluxe pack) a dance/ amapiano /afrobeats project. showcasing her musical growth and versatility.


Having fallen in love with music at a young age, her father travelled quite often seeing Frya spend majority of her childhood in Europe and Sudan. In 2017 she moved to South Africa. “My mother was the happiest when she sang in the house before she passed” she mentions as her biggest inspiration followed by other greats like Amy Winehouse, Nina Simon, Adele, Rihanna and Jhene Aiko.


The name FRYA comes from reading a lot of books about Norse Mythology as a child. The Goddess Freya stood out as she loved music, fought for what she loved, was called in on matters of love and when she cried her tears turned to gold. When choosing a name she needed one that represented the woman she had become which is heard through her music tackling love, bold expressions of sexuality, resilience and free expression.


Her career was launched after posting a cover of an Adele song on Instagram when the Executive Producer for the SABC 1 show titled Side Dish reached out and asked her to write and record the title track for the show. This was followed by the release of her debut EP ‘Dots’.