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In 2022, he released his breakout project, Hood Misunderstood, which featured the smash hit single "Sosh Plata". The song’s success was amplified with a remix featuring 25k and Thapelo Ghutra, and it went on to achieve major streaming milestones—over 6 million streams on Spotify.
Loatinover Pounds’ influence soon extended beyond music as he began collaborating with major brands such as Hype x McDonald’s, Flying Fish, and Levi’s 150 Years of 501 , reflecting his growing cultural relevance and impact on the broader youth lifestyle.
In 2024, Loatinover Pounds continued to build on his momentum with his highly anticipated debut album, Pray 4 Pitori, which was met with an overwhelming amount of love and support from fans. The album quickly resonated with audiences, charting in the top 3 and solidifying his place in the mainstream music scene. With its powerful mix of personal storytelling and vibrant, hometown-inspired sounds, Pray 4 Pitori has amassed over 5 million streams, further cementing Loatinover Pounds as one of the leading voices in South African music today. The project, which draws deep inspiration from his hometown of Pretoria, is set to be a defining moment in his career, blending his personal narrative with the diverse sounds of his city.
Monthly Listeners
197,393
Monthly Listeners History
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Followers
181,690
Followers History
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Total Streams
29.2 million
Total Streams History
Track the evolution of total streams over the last 28 days. This data is calculated from all tracks listed in the artist's discography.