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Rick Rock doesn't have a marquee name like <a href="spotify:artist:6DPYiyq5kWVQS4RGwxzPC7">Dr. Dre</a>, <a href="spotify:artist:5Y5TRrQiqgUO4S36tzjIRZ">Timbaland</a>, <a href="spotify:artist:0KuF7reCTOZwV7YJnHQqgr">the Neptunes</a>, or Scott Storch, even though he was one of the most reliable and employed West Coast rap producers of his time. Based in the California Bay Area and aligned closely with <a href="spotify:artist:3crnzLy8R4lVwaigKEOz7V">E-40</a>, Rock began earning major credits in 1996, when he contributed tracks to both <a href="spotify:artist:1ZwdS5xdxEREPySFridCfh">2Pac</a>'s All Eyez on Me and <a href="spotify:artist:3crnzLy8R4lVwaigKEOz7V">40</a>'s Hall of Game. In the years to follow, he cranked out productions mainly for West Coast rappers like <a href="spotify:artist:1sPpJhevOYz54gNgeh2LaV">Keak da Sneak</a>, <a href="spotify:artist:4TqmaFJYM8SvuhrunxpmT3">Spice 1</a>, and <a href="spotify:artist:4tujQJicOnuZRLiBFdp3Ou">Xzibit</a>; however, he also worked with mainstream artists like Will Smith, <a href="spotify:artist:0YWxKQj2Go9CGHCp77UOyy">Fabolous</a>, and <a href="spotify:artist:4VmEWwd8y9MCLwexFMdpwt">Method Man</a>. He eventually signed a contract with Virgin Records to present a group of his own, <a href="spotify:artist:1IpTB6p6H8ImPEpktuz8Bx">Federation</a>. The group debuted in 2003, releasing the single "Hyphy," whose title would soon become the common stylistic tag for Bay Area rap of the <a href="spotify:artist:3crnzLy8R4lVwaigKEOz7V">E-40</a> variety. ~ Jason Birchmeier, Rovi

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