SOYEON

SOYEON, known more prominently as SOYEON, built her career as the leader of prominent Korean girl group i-dle. After establishing i-dle with chart-dominating EPs and singles, the musician embarked on solo ventures in 2021, releasing her debut EP Windy on Cube Entertainment.

i-dle soon became a force to be reckoned with. The group's debut single, "Latata," landed 5.9 million views in its first week, and was quickly followed by bigger successes with the I Am EP and the chart-topping "Hann (Alone)." A sweeping run across Korean awards ceremonies saw i-dle lauded as one of K-Pop's new shining lights, and the group rapidly met their expectations, charting at number two with their sophomore EP I Made and finding international success with their Japanese-language EP Latata. Their 2020s run proved even more successful: the group's third EP, I Trust, debuted atop the Gaon Album charts, while 2021's I Burn was bolstered by their highest-charting single to date, "Hwaa" (number four).

Though SOYEON continued to play a critical role in i-dle, her work as part of virtual band K/DA (created for popular video game League of Legends) had given the vocalist her first major taste of solo work. Despite flirting with the idea of a solo career prior to i-dle, SOYEON took her first steps on her own in 2021, releasing single "Beam Beam" under the name JEON SOYEON. Her debut EP, the assured Windy, arrived later that year. ~ David Crone, Rovi