NewJeans

NewJeans (MINJI, HANNI, DANIELLE, HAERIN, and HYEIN) debuted on July 22, 2022, as ADOR's first group, an independent label under HYBE led by Hee Jin Min. The quintet aspires to push the limits of K-pop with honest and authentic music that exudes youth. Just like a pair of jeans that has been a wardrobe staple for generations, NewJeans aims to allure its listeners with timeless music. The act released New Jeans on August 1, 2022, instantly captivating the global audience and becoming the first K-pop band to reach a million sales with their debut album. One of the lead singles “Hype Boy” charted on Billboard Global 200 for 37 consecutive weeks– the longest record from any K-pop female act. Since then, a total of five tracks have marked their places on Billboard Hot 100 including global smash hits “Ditto,” “OMG,” and “Super Shy,” while their 2nd EP Get Up debuted at the top of Billboard 200. As the K-pop act to reach one billion streams on Spotify within the shortest period of time since debut, NewJeans currently holds more than 3.1 billion streams and 5 million album sales to their name. The band continues to make history with their show stopping performances, gracing the stages of Chicago’s Lollapalooza and the League of Legends World Championship Finals, both as the first K-pop female group to do so. Upon their U.S. awards show debut at the 2023 Billboard Music Awards, NewJeans took home the title of Top Global K-pop Artist with nominations across 5 categories.